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Research on Business Impact of the Sales Cloud
THOUGHT-LEADERSHIP
Introduction to the Cloud Powered Sales
What is Cloud Powered Sales and Marketing?
Cloud applications and platforms such as Salesforce’s Sales Cloud allow you to put your customers at the center of your sales and marketing process, getting prospects more engaged and your sales team more productive. The result is a sales process that works wherever your customers are, is as social as your sales team, and as flexible as your business needs to be to win new business.

Solutions for Cloud-Powered Sales and Marketing
Building a cloud-powered sales organization requires more than just giving your salespeople access to a CRM system. Appirio offers technology-enabled services that support the entire sales cloud adoption lifecycle:
- Sales Blueprint: Helping sales teams rethink their sales processes to be more open, social and mobile.
More on Appirio’s Social Enterprise offerings.
- Sales Cloud Deployment and Adoption: Helping enterprises deploy and ensure the successful adoption of Salesforce across their sales and marketing teams.
More about Appirio’s Cloud Migration offerings for Salesforce
- Sales Cloud Extension: Ensuring that your sales cloud meets the unique needs of your business through custom development on Force.com.
More about Appirio’s Cloud Development offerings
- Sales Cloud Measurement and Enhancement: Helping your sales cloud deployment evolve with the needs of your business by supporting and enhancing your sales cloud over time.
More about Appirio’s Cloud Management offerings.
Our Results
Appirio has helped more than 100 of salesforce.com’s leading customers use the sales cloud to power their sales and marketing organizations, including:
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Supporting a rapidly growing sales team through improved ad sales management with Salesforce and Force.com |
| Rapid migration from Oracle CRM to a worldwide sales cloud deployment for sales operations excellence | |
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“The Source” enterprise sales collaboration portal for a 3,000+ user extended sales team |
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Supporting DeVry’s “Lead to Alumni” Process. Single worldwide platform for sales, marketing & support for 3,600+ users & 500,000 portal users |
Why Appirio?
- Our expertise: Appirio has deep functional and technical expertise in sales and sales operations, and sponsors the Sales Ops Council for over 2,000 sales ops leaders from the Fortune 1000. Appirio specializes in both traditional sales best practices and emerging best practices enabled by social and mobile technology.
- Our approach: Building a cloud-powered business take a cloud-focused partner. Appirio’s experts are 100% focused on the public cloud, and are enabled by cloud-specific processes and tools for iterative development, deployment, and management of your sales cloud.
- Our innovation: Appirio’s customer-driven innovation has been showcased at events like Dreamforce more than any other partner—this year’s Dreamforce highlighted innovative sales cloud solutions from Appirio customers Yahoo, Nikon and Facebook.





