
ThomasNet
ThomasNet is the leading online industrial marketplace and business-building site connecting buyers and sellers worldwide.
Business Need: Recruiting Platform RedesignAppirio Solution: Salesforce Sites, Facebook Integration
- Create a public-facing website to help locate great talent
- Increase the number of qualified inquiries
- Complete redesign of ThomasNet’s careers website using Force.com Sites: http://careers.thomasnet.com
- Integration with Facebook for word-of-mouth referrals from employees
Key Highlights: 5x Increase in Qualified Applicants
- Within 2 months had a 500% increase in qualified inquiries
- Direct integration to Salesforce for data management
- Social networking enables sales reps to assist in recruiting
Quote
“ThomasNet is always looking for great talent to help industrial suppliers stand out from the competition and achieve their business goals. We first worked with Appirio to redesign our ThomasNet careers website using Force.com and within two months of going live we saw the number of qualified inquiries we receive each month increase by more than 500%. Now we’re extending our recruiting efforts to include a social networking component that will make it easier than ever for our existing sales representatives to have a role in our recruiting efforts.”
- Brian Makas
Manager of Business Intelligence, ThomasNet
Manager of Business Intelligence, ThomasNet
Learn more
Read a Q&A with Brian Makas, Manager of Business Intelligence at ThomasNet. Thomas helped ThomasNet move sales, marketing, support and recruiting to the cloud over the past few years.


