Online Marketing manager
About Us
Appirio provides products and services that help enterprises accelerate their adoption of on-demand. Appirio has a proven track record of delivering business value to customers by implementing mission-critical Software-as-a-Service (SaaS) solutions based on platforms such as Salesforce and Google Apps, and developing innovative applications that connect and extend today's leading on-demand platforms. Appirio was founded in 2006, is the fastest growing partner of salesforce.com and Google, and is backed by Sequoia Capital.
Appirio has over 1,500 companies using our ‘cloud’ products that bring together technologies from Google, Salesforce.com, and Amazon. For example, we recently launched 5 products connecting Salesforce to Google Apps, allowing users to easily synchronize calendars and contacts, collaborate on marketing campaigns, find and embed documents, and create and share customized CRM dashboards.
Candidate Profile
We're looking for a web marketing genius to accelerate the adoption of our product and service offerings. We're launching a new product nearly every month, and need to be creative about how we get the word out to the market, including our existing customers and partners. Your success will be measured and rewarded based on increasing trial of Appirio’s SaaS offerings
Your responsibilities would include:
- Develop, execute, and measure the success of campaigns to accelerate the adoption of Appirio’s high volume SaaS and services offerings
- Creatively combine traditional (e.g., email campaigns, online advertising, channel incentives, events) and non-traditional tools (e.g., viral marketing, partner marketing) to raise awareness, consideration, and trial of Appiro’s offerings
- Work with marketing communications to develop print and web collateral to support campaigns
- Drive activity directly and (over time) grow, develop and manage a team
Preferred Skills/Experience
- Four year degree or equivalent experience required, MBA or other advanced degree a plus
- Minimum 5-7 years of experience in technology or web marketing
- Experience successfully driving usage of an internet service (consumer or enterprise)
Combine creativity with excellent project management - Knowledge of salesforce.com preferred, but not required
Salary and Benefits
- Competitive base and incentive compensation package based on experience
- Comprehensive health plan through BlueCross BlueShield including medical, dental, and vision coverage (full-time employees only)
- 401K plan
- Position will be based in San Mateo, CA
Next Steps
- Submit your resume and cover letter to Appirio at careers@appirio.com
- Successful candidates will be interviewed via telephone, then in person
- Appirio is hiring quickly! Customer demand for Salesforce.com and Google Apps is growing every day. We will more than double the size of our company in 2008.
